Everything about Elon Musk is larger than life these days, so it’s fitting that the new compensation package for Tesla’s visionary billionaire leader is equally audacious. It may also help should the company move to raise more funds this year to pay ...


Did you realize that most businesses fail for the same reason? More than 8 out of 10 businesses fail due to cash flow and money management issues. That’s a frightening figure at any point in your business venture, but it’s especially scary if you’re ...


Cheetah Mobile has teamed up with Hypr to facilitate marketing to music influencers. Hypr has an index of millions of influencers on the Musical.ly platform, a social media network for music videos, as well as on Cheetah’s own mobile networks. Cheetah ...


Good morning. It was only yesterday that I was riffing about how Amazon’s new cashier-free “Go” store could be a disruptive force for retail. The absence of long lines could draw in passing foot traffic! Think of the convenience! So the theory goes.


"Stranger Things," "13 Reasons Why" and "Bright" were big hits on Netflix in 2017, and the company has credited marketing — as well as the content itself — for their success. As well as spending between $7.5 billion and $8 billion on shows, Netflix ...


Digital marketing hasn’t seen any major shifts in a while. Sure, we had to optimize our websites for mobile user experience, tweak SEO a little as the algorithm gods required and make a few other minor changes. Social media has been booming, too -- but ...


Of all the hot-button topics in today’s political climate, immigration is arguably at the top of the list. On January 10, more than 100 CEOs of prominent businesses, including Google, Apple, Facebook, Microsoft and Amazon, signed a letter to Congress ...


Harvard Business Review famously described data science as the “Sexiest Job of the 21st Century” in 2012, causing a massive explosion in opportunities in this space. Today, data science has spread its hold over the digital marketing landscape.


If you’re a marketer in the financial services industry, you likely deal with more speed bumps, red tape, and organizational luddites than, say, the typical tech startup. As the pioneer who’s ready to launch a strategic brand storytelling initiative ...


The Joe Gibbs Racing driver is now one of the veterans, and he sees marketing campaigns pushing new drivers now that many of those older guys he battled have retired. And the feisty driver -- now 32 years old -- doesn't exactly love that idea. "All you're ...


The Joe Gibbs Racing driver is now one of the veterans, and he sees marketing campaigns pushing new drivers now that many of those older guys he battled have retired@ And the feisty driver -- now 32 years old -- doesn't exactly love that idea@ "All you're @@@

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